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Microsoft Dynamics CRM 2016 Unleashed (includes Content Update Program): With Expanded Coverage of Parature, ADX and FieldOne, by Marc Wol
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Microsoft Dynamics®CRM 2016 Unleashed presents start-to-finish guidance for planning, customizing, deploying, integrating, managing, and securing every new Online and On-Premises version of Dynamics CRM 2016. Leading Dynamics implementer Marc Wolenik presents comprehensive coverage of configuring, customizing, and operating Dynamics to serve your organization’s unique needs. He illuminates Microsoft’s renewed focus on services, via the Interactive Service Hub (ISH) and advanced cross-platform mobile client support. You’ll also find extensive new coverage of key enhancements including xRM, Adxstudio Portals, FieldOne, Parature, Voice of the Customer, and FantasySalesTeam gamification.
In addition, this book is part of Sam’s Content Update Program. As Microsoft updates features of Windows 10, sections of this book will be updated or new sections will be added to match the updates to the software. The updates will be delivered to you via a free Web Edition of this book, which can be accessed with any Internet connection.
Wolenik’s example-rich guidance will be invaluable to every IT professional who intends to work with Dynamics CRM 2016, regardless of her experience with Dynamics, Salesforce, or other CRM solutions. Drawing on extensive insider knowledge, he systematically explains how Dynamics CRM 2016 works, why it works that way, and how to maximize its value. You’ll find proven best practices for using every significant Dynamics capability–information available in no other book.
Detailed information on how to…
- Compare each version of Dynamics CRM 2016, make your best choice, and deploy painlessly
- Leverage Dynamics CRM 2016 as a complete customer engagement solution for all channels and devices
- Quickly apply capabilities that previously required extensive programming or complex workarounds
- Efficiently manage accounts, leads, campaigns, collateral, cases, contacts, opportunities, orders, products, quotes, invoices, teams, and more
- Integrate schedules, cases, contacts, and product/service information
- Build powerful automated workflows, processes, and complete solutions
- Customize product catalogs to reduce SKUs, create bundles, and define up-sells or cross-sells
- Capture the Voice of the Customer with powerful new survey tools
- Build state-of-the-art customer service dashboards
- Create seamless, mobile-optimized self-service web portals with Adxstudio
- Make CRM more fun and compelling with FantasySalesTeam games
- Extend Dynamics CRM 2016 with custom plug-ins and add-ons
- Sales Rank: #92171 in Books
- Published on: 2016-09-19
- Original language: English
- Number of items: 1
- Dimensions: 9.10" h x 1.90" w x 7.00" l, .0 pounds
- Binding: Paperback
- 1520 pages
About the Author
Marc Wolenik has been involved with customer relationship management systems for more than 20 years and Microsoft Dynamics CRM since version 3.0. His experience led to the creation of Webfortis (recently merged with Avtex), one of the largest Microsoft Dynamics CRM partner firms in North America.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Great book....ONLY if you love hosted and don't want an on-prem deployment
By daniel
Been using CRM since 3.0. i swore by this series until now. The book is written primarily from the perspective of, and for the benefit of hosted version users. The book and the writer make the ignorant assumption that everyone loves everything cloud (and the latency that comes with having a key LOB platform at the other end of an Internet connection, rather than on a GB LAN), and wastes a LOT of time and pages talking about features and services that those who still prefer on-prem can't ever enjoy. This creates confusion since it sends you looking for stuff you'll never find, and creates animosity and resentment against Microsoft for not offering their on-prem customers comparable functionality. If you are drinking the MS Kool Aid that they can be trusted with your data, and you are willing to concede the performance of an on-prem deployment for the convenience of hosted, then this is a great book because it still covers a lot. But as a comitted on-prem user, I was VERY disappointed after buying the last several versions of this book.
0 of 0 people found the following review helpful.
It looks like Marc did a thorough job covering everything that CRM ...
By Amazon Customer
Based on previous editions/versions of this book, I bought 12 copies of this book to give to my team and received them today.
It looks like Marc did a thorough job covering everything that CRM has to offer, and included both the technical limitations related to on premises integration which is key to our systems work.
I wouldn't recommend this book for a beginner, but then I wouldn't recommend CRM for a beginner either.
0 of 0 people found the following review helpful.
Want to get the most out of Microsoft Dynamics CRM ?
By Todd Johnson
Have been looking forward to Marc’s latest release, glad to finally have it in hand.
This is the definitive guide for Dynamics CRM 2016, has terrific code examples, including Azure and integration APIs, a must have for every Microsoft tech professional.
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